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Europe’s Leading Tourist Destination Is In Ireland.

The World Travel Awards were presented in Sardinia last weekend. And Guinness Storehouse in Dublin took home the title of “Leading European Tourist Destination” beating The Eiffel Tower, The Acropolis and Buckingham Palace.

guinness storehouse sign

The World Travel Awards are the premier awards in the tourism industry. They select the best tourist services and destinations across the world. Guinness Storehouse, already Irelands most popular tourist destination, received the most votes in the Leading Tourist Destination category.

world travel awards

“When you consider that this was an open worldwide public vote and that the Storehouse beat back competition from the Acropolis, Buckingham Palace, the Colosseum and the Eiffel Tower, you know that the Storehouse must be delivering what visitors want – truly authentic and memorable experiences,” said Failte Ireland CEO Shaun Quinn in response to the award.

Guinness Brewery in St. James Gate is the biggest stout export brewery in the world with over 3 million pints produced each day. With increasing automation (it is now one of the most technologically advanced breweries in the world) the storehouse became redundant. Rather than knock it down Guinness converted it into a visitor centre.

Visitors can not only learn about the heritage of Guinness but also go on to pour their own pint in the Gravity bar which, at 46 metres, is the highest bar in Dublin and offers views across the whole city.

Guinness storehouse atrium dublin

This is just the latest award won in Ireland as in the last few weeks Ireland has been announced to have

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